Redefining global strategy : crossing borders in a world where differences still matter /
Pankaj Ghemawat.
- xii, 257 pages : illustrations, maps ; 24 cm
Includes bibliographical references (pages 231-247) and index.
Semiglobalization and strategy -- Differences across countries : the CAGE distance framework -- Global value creation : the ADDING value scorecard -- Adaptation : adjusting to differences -- Aggregation : overcoming differences -- Arbitrage : exploiting differences -- Playing the differences : the AAA triangle -- Toward a better future : getting started. 1. 2. 3. 4. 5. 6. 7. 8.
1591398665 9781591398660
2007009124
International business enterprises--Management Strategic planning. Intercultural communication