TY  - BOOK
AU  - Rice,Jeff
TI  - The rhetoric of cool: composition studies and new media 
SN  - 080932752X
AV  - PE1404 .R5127 2007
U1  - 808.0420285 22
PY  - 2007///]
CY  - Carbondale
PB  - Southern Illinois University Press
KW  - English language
KW  - Rhetoric
KW  - Study and teaching
KW  - Cool (The English word)
KW  - Communication
KW  - Philosophy
KW  - Language and culture
KW  - Interactive multimedia
N1  - Includes bibliographical references (pages 169-179) and index; 1; The story of composition studies and cool --; 2; Chora --; 3; Appropriation --; 4; Juxtaposition --; 5; Commutation --; 6; Nonlinearity --; 7; Imagery
N2  - "The Rhetoric of Cool: Composition Studies and New Media offers a historical critique of composition studies' rebirth narrative, using that critique to propose a new rhetoric for new media work. Author Jeff Rice returns to critical moments during the rebirth of composition studies when the discipline chose not to emphasize technology, cultural studies, and visual writing, which are now fundamental to composition studies. Rice redefines these moments in order to invent a new electronic practice. The Rhetoric of Cool challenges current understandings of writing and new media and proposes a rhetorical rather than an instrumental response for teaching writing in new media contexts."--BOOK JACKET
UR  - http://catdir.loc.gov/catdir/enhancements/fy0710/2006032031-b.html
ER  -