TY  - BOOK
AU  - Sawyer,Robert
TI  - Kiss & sell: writing for advertising 
SN  - 2884790330
U1  - 659.132 22
PY  - 2005///]
CY  - Lausanne
PB  - AVA Publishing
KW  - Advertising copy
KW  - Copy writers
N1  - Includes bibliographical references and index
ER  -