Managing services / 
edited by Alan Nankervis. 
 - xiv, 362 pages :  illustrations ;  25 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> Services and their management --  The services environment --  Stakeholders and their influence on services --  Managing strategy in services --  Marketing management in services --  Strategic operations management in services --  Financial management in services --  Human resource management in services --  From managing 'service' to integrated services management.  1.  2.  3.  4.  5.  6.  7.  8.  9. 
<br/><br/> "This book explores the strategic management of services through an integrated Services Management Model which links operational, marketing, financial and human resource management functions within a broad and diverse collection of international, regional and local service contexts. It contains numerous case examples, student projects and exercises, designed to illustrate common problems and innovative approaches, with a particular focus on the Asia-Pacific and Australasian regions."--BOOK JACKET. 
<br/><br/><label>ISBN: </label>0521606519 9780521606516 
<br/><br/><label>LCCN: </label>2006275190 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management science--Australia
<br/><br/><label>LC Class. No.: </label>HD9980.5  / .M3445 2005 
<br/><br/><label>Dewey Class. No.: </label>658.00994