TY  - BOOK
AU  - Weiss,Edmond H.
TI  - The elements of international English style: a guide to writing correspondence, reports, technical documents, and internet pages for a global audience 
SN  - 0765615711
AV  - PE1421 .W39 2005
U1  - 808.042 22
PY  - 2005///]
CY  - Armonk, N.Y.
PB  - M.E. Sharpe
KW  - English language
KW  - Style
KW  - Handbooks, manuals, etc
KW  - Communication, International
KW  - Textbooks for foreign speakers
KW  - Web sites
KW  - Design
KW  - Technical writing
KW  - Report writing
KW  - Letter writing
N1  - Includes bibliographical references and index; 1; The language of global business is international English --; 2; Principles of simplicity --; 3; Principles of clarity --; 4; Reducing burdens --; 5; Writing for translation --; 6; Principles of correspondence --; 7; Principles of cultural adaptation --; App. 1; Projects for students of international English --; App. 2; Sentences that need editing --; App. 3; Instructional/technical passages that overburden the reader --; App. 4; A portfolio of bad news letters --; App. 5; An internationalized Website checklist
N2  - "This easy-to-use handbook is an essential resource for anyone who needs to write English correspondence and other documents for an international business audience. In an engaging, accessible style it integrates the theory and controversies of intercultural communication with the practical skills of writing and editing English for those who read it as a second language." "The book emphasizes principles of simplicity and clarity, proper etiquette, cultural sensitivity, appropriate layout and typography and more, and thus will increase the chances that texts prepared by native English speakers will be properly understood by non-native speakers. Equally useful for students and professionals, The Elements of International English Style updates traditional advice with new insights into "e-mail culture," and is filled with realistic examples, problems, and projects."--BOOK JACKET
ER  -