TY  - BOOK
AU  - Cook,Daniel Thomas
TI  - The commodification of childhood: the children's clothing industry and the rise of the child consumer 
SN  - 0822332795
AV  - HQ792.U5 C673 2004
U1  - 305.23 22
PY  - 2004///]
CY  - Durham
PB  - Duke University Press
KW  - Children
KW  - United States
KW  - History
KW  - Adolescence
KW  - Child consumers
KW  - Teenage consumers
KW  - Children's clothing industry
KW  - Mother and child
N1  - Includes bibliographical references (pages 181-200) and index; 1; Introduction --; 2; A brief history of childhood and motherhood into the twentieth century --; 3; Merchandising, motherhood, and morality : industry origins and child welfare, 1917-1929 --; 4; Pediocularity : from the child's point of view --; 5; Reconfiguring girlhood : age grading, size ranges, and aspirational merchandising in the 1930s --; 6; Baby booms and markets booms : teen and subteen girls in the postwar marketplace --; 7; Concluding remarks
ER  -