TY - BOOK AU - Cook,Guy TI - Genetically modified language: the discourse of arguments for GM crops and food SN - 0415314674 AV - SB123.57 .C665 2004 U1 - 631.523 22 PY - 2004/// CY - London, New York PB - Routledge KW - Transgenic plants KW - Genetically modified foods KW - Crops KW - Genetic engineering KW - Food KW - Biotechnology KW - Discourse analysis N1 - Includes bibliographical references and index; 1; Politicians --; 2; Scientists --; 3; Journalists --; 4; Companies --; 5; Science and language --; 6; Key phrases --; 7; Metaphors and comparisons --; 8; Public politics --; App. 1; Disputed facts --; App. 2; 'My 10 fears for GM food' (concluded) N2 - Written in a clear, accessible style and drawing on illustrative examples, 'Genetically Modified Language' is an insightful look at the arguments for and against GM crops. The author analyses the language used and assesses its effect on public opinion; "By carefully examining the language used by key players in the arena, from the media to politicians, supermarkets, biotech corporations and scientists, Guy Cook analyses critically the effects of their arguments on both policy and opinion." "Written in a clear style and drawing on illustrative examples, Genetically Modified Language is an insightful look at how language shapes, and can be used to manipulate, our opinions."--BOOK JACKET ER -