TY  - BOOK
AU  - Weeks,Jim
TI  - Gettysburg: memory, market, and an American shrine 
SN  - 0691102716
AV  - E475.56 .W44 2003
U1  - 973.7349 21
PY  - 2003///]
CY  - Princeton, N.J.
PB  - Princeton University Press
KW  - Gettysburg, Battle of, Gettysburg, Pa., 1863
KW  - Tourism
KW  - Social aspects
KW  - Pennsylvania
KW  - Gettysburg
KW  - Heritage tourism
KW  - Memory
KW  - Historic sites
KW  - Economic aspects
KW  - Gettysburg National Military Park (Pa.)
KW  - History
KW  - Civil War, 1861-1865
KW  - Monuments
KW  - United States
N1  - Includes bibliographical references (pages 227-261) and index; Phase 1; A Genteel Summer Resort, 1863-1884 --; Ch. 1; A Grand and Holy Work --; Ch. 2; A Stream of Pilgrims --; Phase 2; A Mecca For Patriots, 1884-1920 --; Ch. 3; A Memorial of the Whole Struggle --; Ch. 4; A Place for Tourists and the Oppressed --; Phase 3; TV, Hot Bath, Cold War, 1920-1970 --; Ch. 5; "These Are Touring Days": Mass Culture Transforms Gettysburg --; Ch. 6; "Dad Got Us There in a Day": Automobiles and Family Touring --; Phase 4; Heritage Gettysburg, 1970-2000 --; Ch. 7; A Future in the Past --; Ch. 8; "It's 1863 All Over Again": Heritage Tourists --; Epilogue: "The Most American Place in America"
N2  - "Described as "the most American place in America," Gettysburg is defended against commercial desecration like no other historic site. Yet even as schoolchildren learn to revere the place where Lincoln delivered his most famous speech, Gettysburg's image generates millions of dollars every year from tourism, souvenirs, reenactments, films, games, collecting, and the Internet." "Gettysburg entered the market not with recent interest in the Civil War nor even with twentieth-century tourism but immediately after the battle. Founded by a modern industrial society with the capacity to deliver uniform images to millions, Gettysburg, from the very beginning, reflected the nation's marketing trends as much as its patriotism. Gettysburg's pilgrims - be they veterans, families on vacation, or Civil War reenactors - have always been modern consumers escaping from the world of work and responsibility even as they commemorate. And it is precisely this commodification of sacred ground, this tension between commerce and commemoration, that animates Gettysburg's popularity."--BOOK JACKET
ER  -