TY  - BOOK
AU  - Kozak,Metin
TI  - Destination benchmarking: concepts, practices, and operations 
SN  - 0851997457 :
AV  - G155.A1 K68 2004
U1  - 910.684 21
PY  - 2004///
CY  - Cambridge, Mass.
PB  - CABI Pub.
KW  - Tourism
KW  - Management
KW  - Benchmarking (Management)
N1  - Includes bibliographical references (p. 196-209); 1; Overview of Benchmarking Theory --; 2; Evaluating Benchmarking Studies in Tourism --; 3; Towards Destination Benchmarking --; 4; Measures of Destination Benchmarking --; 5; Internal Destination Benchmarking --; 6; External Destination Benchmarking --; 7; Generic Destination Benchmarking --; 8; Data Collection and Analysis --; 9; Destination Benchmarking: Characteristics and Limitations --; 10; Conclusion
ER  -