Kozak, Metin,  1968- <br/><br/>
Destination benchmarking :  concepts, practices, and operations / 
M. Kozak. 
 - xvii, 216 p. :  24 cm. 
<br/><br/>Includes bibliographical references (p. 196-209). 
<br/><br/> Overview of Benchmarking Theory --  Evaluating Benchmarking Studies in Tourism --  Towards Destination Benchmarking --  Measures of Destination Benchmarking --  Internal Destination Benchmarking --  External Destination Benchmarking --  Generic Destination Benchmarking --  Data Collection and Analysis --  Destination Benchmarking: Characteristics and Limitations --  Conclusion.  1.  2.  3.  4.  5.  6.  7.  8.  9.  10. 
<br/><br/><label>ISBN: </label>0851997457 :  £55.00 
<br/><br/><label>LCCN: </label>2003011297 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism--Management.<br/>Benchmarking (Management)
<br/><br/><label>LC Class. No.: </label>G155.A1  / K68 2004 
<br/><br/><label>Dewey Class. No.: </label>910.684