Food nations :  selling taste in consumer societies / 
edited by Warren Belasco and Philip Scranton. 
 - viii, 288 pages ;  23 cm. 
 - Hagley perspectives on business and culture .
 - Hagley perspectives on business and culture. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Food matters : perspectives on an emerging field / Warren Belasco -- Food and eating : some persisting questions / Sidney W. Mintz -- Rituals of pleasure in the land of treasures : wine consumption and the making of French identity in the late nineteenth century / Kolleen M. Guy -- "Eddie Shack was no Tim Horton" : donuts and the folklore of mass culture in Canada / Steve Penfold -- Food and nationalism : the origins of "Belizean food" / Richard R. Wilk -- Inventing baby food : Gerber and the discourse of infancy in the United States / Amy Bentley -- How the French learned to eat canned food, 1809-1930s / Martin Bruegel -- Searching for gold in guacamole : California growers market the avocado, 1910-1994 / Jeffrey Charles -- Untangling alliances : social tensions surrounding independent grocery stores and the rise of mass retailing / Tracey Deutsch -- As American as Budweiser and pickles? : nation-building in American food industries / Donna R. Gabaccia -- Comida sin par : consumption of Mexican food in Los Angeles : "foodscapes" in a transnational consumer society / Sylvia Ferrero -- Industrial tortillas and folkloric Pepsi : the nutritional consequences of hybrid cuisines in Mexico / Jeffrey M. Pilcher -- Berlin in the Belle époque : a fast-food history / Keith Allen -- Food and the politics of scarcity in urban Soviet Russia, 1917-1941 / Mauricio Borrero. 
<br/><br/> ""Food is important. There is in fact nothing more basic. Food is the first of the essentials of life, our biggest industry, our greatest export, and our most frequently indulged pleasure," writes co-editor Warren Belasco in the Introduction to the third volume in the Hagley Perspectives on Business and Culture series.Americans are food-conscious like never before, and consequently, books about food are some of the most popular non-fiction selling today. Food Nations, however, abandons culinary nostalgia and the cataloguing of regional cuisines to examine the role of food and food marketing in constructing culture, consumer behavior, and national identity. International in scope, this anthology offers a diversity of examples from the discourse of food like the marketing of the California avocado, multiethnic "foodscapes" in Los Angeles, fast food in Berlin's Belle Epoque, the consumption of canned food in France, and the cultural subtext of Gerber baby food.Food Nations collects; new essays from the leading scholars in the emerging field of food studies like Sidney Mintz, Donna Gabaccia, and Amy Bentley and offers a rigorous and entertaining history of all that we eat."--Publisher description. 
<br/><br/><label>ISBN: </label>0415930766 9780415930765 0415930774 9780415930772 
<br/><br/><label>LCCN: </label>2001019497 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Food habits--Congresses<br/>Food industry and trade--Social aspects--Congresses
<br/><br/><label>LC Class. No.: </label>GT2855  / .F66 2002 
<br/><br/><label>Dewey Class. No.: </label>394.12