TY  - BOOK
AU  - Meikle,Jeffrey L.
TI  - American plastic: a cultural history 
SN  - 081352234X
AV  - TP1117 .M45 1995
U1  - 303.483 20
PY  - 1995///]
CY  - New Brunswick, N.J.
PB  - Rutgers University Press
KW  - Plastics industry and trade
KW  - United States
KW  - History
N1  - Includes bibliographical references (pages 307-380) and index; List of Illustrations --; Preface --; Introduction: A Matter of Definition --; 1; Celluloid: From Imitation to Innovation --; 2; Bakelite: Defining an Artificial Material --; 3; Vision and Reality in the Plastic Age --; 4; An Industry Takes Shape --; 5; Nylon: Domesticating a New Synthetic --; 6; Growing Pains: The Conversion to Postwar --; 7; Design in Plastic: From Durable to Disposable --; 8; Material Doubts and Plastic Fallout --; 9; Beyond Plastic: The Culture of Synthesis --; Acknowledgments --; Sources --; Notes --; Index
N2  - Jeffrey Meikle traces Americans' ambivalent involvement with plastic from Bakelite radios and nylon stockings to Tupperware and polyester suits. He moves easily from the rise of the plastics industry to plastic's symbolic hold on style and the popular imagination. Meikle shows how America's enthusiasm for everything plastic has been complicated by environmental doubts and by the plasticity of postmodern existence. Throughout this witty, compelling history of material and metaphor, Meikle raises crucial issues in science and technology, manufacturing and marketing, design and architecture, and American consumer culture. A provocative conclusion suggests that plastic, endlessly malleable in the face of material desire, merges into the immaterial reality of future electronic media
ER  -