TY - BOOK AU - Rosen,Robert H. TI - Global literacies: lessons on business leadership and national cultures : a landmark study of CEOs from 28 countries SN - 0684859025 AV - HD38.2. G58 2000 U1 - 658.4092 PY - 2000///] CY - New York PB - Simon & Schuster KW - Chief executive officers KW - Leadership N1 - Includes bibliographical references (pages 380-384) and index; To the Reader --; Pt. 1; The Search for Global Competitiveness --; 1; The New Business Reality --; 2; The Cultures of Twenty-first-Century Business --; Pt. 2; The Four Global Literacies: Creating a New Language of Business --; 3; Personal Literacy: Understanding and Valuing Yourself --; 4; Social Literacy: Engaging and Challenging Others --; 5; Business Literacy: Focusing and Mobilizing Your Organization --; 6; Cultural Literacy: Valuing and Leveraging Cultural Differences --; Pt. 3; The Global Literacies at Work: Solving the Five Universal Business Questions --; 7; Purpose: Where Are We Going? --; 8; Plan: How Do We Get There? --; 9; Networks: How Do We Work Together? --; 10; Tools: What Resources Do We Need? --; 11; Results: How Do We Measure Success? --; Pt. 4; Becoming a Globally Literate Leader --; 12; Your Path to Global Literacies --; App.: Research Strategy --; Selected References --; Acknowledgments --; Healthy Companies International and Watson Wyatt Worldwide --; Index ER -