TY  - BOOK
AU  - Schönberger,Angela
ED  - Internationales Design Zentrum Berlin.
TI  - Raymond Loewy: pioneer of American industrial design 
SN  - 3791310488 (German ed.)
AV  - T183.G32 B43613 1990
U1  - 745.2092 20
PY  - 1990///]
CY  - Munich
PB  - Prestel
KW  - Loewy, Raymond,
KW  - Industrial design
KW  - United States
KW  - Exhibitions
N1  - Translation of: Raymond Loewy; Catalogue of an exhibition held 03/16-04/22/90 and organized by the International Design Center, Berlin; Includes bibliographical references (pages 251-254) and indexes; Preface; Angela Schönberger --; A Frenchman in New York : Loewy's debut in the United States; Evert Endt --; Design and the American dream : associates of Loewy; Elizabeth Reese --; From celebrity to anonymity : the professionalization of American industrial design; Jeffrey L. Meikle --; The industrialist as artist : the machine-age in America 1910-1945; Richard Guy Wilson --; Nothing succeeds like success : Raymond Loewy : the thirties and forties; Arthur J. Pulos --; Raymond Loewy and The world of tomorrow : New York's World Fair 1939; Donald J. Bush --; Inside, outside : Loewy's interiors and architecture; Angela Schöenberger --; The American way of life : American design in the fifties; John Heskett --; The Studebaker connection : Loewy and thirty years of automobile design; Bruno Sacco. New impulses at Rosenthal : Loewy's designs for chinaware / Bernd Fritz --; Apostle of simplicity : Loewy's book Never leave well enough alone; Claude Lichtenstein --; A new concept in design : developments in design 1960-1975; Arthur J. Pulos --; A triple start : 1934, 1947, 1969 : Loewy London 1934-1990; Patrick Farrell --; The French connection : The Campagnie de l'Esthétique Industrielle; Evert Endt --; Logo : Loewy and the logo; Michael Schirner --; Loewy reached for the stars : Loewy and NASA; Reyer Kras --; Raymond Loewy in the U.S.S.R.; Yuri B. Soloviev --; "You must create your own design-style" : industrial design in the Soviet Union since 1945; Yelena Yamaikina --; New trends, new horizons : American design after Loewy : 1975-1989; Randloph M.N. McAusland. Form made for speed, or progress as propaganda : incentives for styling / François Burkhardt --; Public relations or industrial design? : Loewy and his legend; Stephen Bayley
ER  -