TY - BOOK AU - Bartle,John AU - Griffiths,Dylan TI - Political communications transformed: from Morrison to Mandelson SN - 0333776763 AV - JA85.2.G7 P65 2001 U1 - 320.014 PY - 2001/// CY - Houndmills [England] ; New York PB - Palgrave KW - Communication in politics KW - Great Britain KW - Mass media KW - Political aspects KW - Politics and government KW - 1945- N1 - Includes bibliographical references (pages 181-204) and index; List of Tables --; List of Figures --; Acknowledgements --; Notes on the Contributors --; List of Acronyms --; 1; Introduction --; 2; Changing Voters or Changing Models of Voting? --; 3; Power as well as Persuasion: Political Communication and Party Development --; 4; The Rise of Campaign Professionalism --; 5; The Fall and Rise of Constituency Campaigning --; 6; The National Daily Press --; 7; Political Broadcasting in Britain: System, Ethos and Change --; 8; Referendum Campaigning --; 9; Assessing Communications and Campaign Effects on Voters --; 10; Political Communications and Democratic Politics --; Notes --; Index ER -