TY  - BOOK
AU  - Berger,Arthur Asa
TI  - Signs in contemporary culture: an introduction to semiotics 
SN  - 1879215373
AV  - P99. B437 1999
U1  - 302.2 
PY  - 1999///]
CY  - Salem, Wis.
PB  - Sheffield Pub. Co.
KW  - Signs and symbols
KW  - Semiotics
N1  - Includes bibliographical references (pages 234-240) and index
ER  -