Boaz, Alyse <br/><br/>
Marketing in New Zealand / 
Alyse Boaz. 
 - Second edition. 
 - viii, 232 pages :  illustrations ;  24 cm 
<br/><br/> On cover: Recommended by the New Zealand Institute of Management.  First ed. published with title: Marketing. Auckland, N.Z. : Longman Paul, 1995. 
<br/><br/>Includes bibliographical references (pages 223-225) and index. 
<br/><br/><label>ISBN: </label>0582718732 9780582718739 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--New Zealand
<br/><br/><label>Dewey Class. No.: </label>658.800993