Lewis, Herschell Gordon,  1926-2016 <br/><br/>
On the art of writing copy / 
Herschell Gordon Lewis. 
 - Second edition. 
 - xvi, 412 pages :  illustrations ;  28 cm 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0814470319 9780814470312 
<br/><br/><label>LCCN: </label>99043415 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising copy<br/>Business writing
<br/><br/><label>LC Class. No.: </label>HF5825  / .L44 2000 
<br/><br/><label>Dewey Class. No.: </label>659.132