Higgins, Denis, <br/><br/>
The art of writing advertising :  conversations with William Bernbach [and others] / 
interviewed by Denis Higgins. 
 - 125 pages :  illustrations ;  23 cm 
<br/><br/><label>ISBN: </label>0844231002 9780844231006 
<br/><br/><label>LCCN: </label>98004810 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Advertising copy<br/>Advertising executives--Interviews
<br/><br/><label>LC Class. No.: </label>HF5825  / .H5 1965b 
<br/><br/><label>Dewey Class. No.: </label>659.1