Lindstrom, Martin, 1970-

Brand building on the internet / Martin Lindström and Tim Frank Andersen. - 319 pages : illustrations ; 24 cm

Originally published: Maerkevkere paa internette, Borsen Publishing, 1996.

Includes bibliographical references (pages 316-318).

1864980796 9781864980790


Web site development.
Internet advertising--Case studies
Advertising--Brand name products--Case studies
Brand name products.

658.827