Goldman, Robert,  1949- <br/><br/>
Sign wars :  the cluttered landscape of advertising / 
Robert Goldman, Stephen Papson. 
 - xiii, 322 pages :  illustrations ;  25 cm. 
 - Critical perspectives. .
 - Critical perspectives (New York, N.Y.). .
<br/><br/>Includes bibliographical references (pages 295-309) and index. 
<br/><br/> Introduction: Advertising in the Age of Accelerated Meaning --  Sign Wars --  Advertising in the Age of Hypersignification --  Yo! Hailing the Alienated Spectator --  The Flip Side of Jadedness: Memory and a Sense of Place --  Authenticity in the Age of the Poseur --  Green Marketing and the Commodity Self --  The Corporate Politics of Sign Values --  Conclusion: Sneakerization and Hyperculture --  Notes --  Bibliography --  Index.  1.  2.  3.  4.  5.  6.  7. 
<br/><br/><label>ISBN: </label>1572300345 9781572300347 1572300140 9781572300149 
<br/><br/><label>LCCN: </label>95009396 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Cynicism<br/>Advertising--Social aspects
<br/><br/><label>LC Class. No.: </label>HF5821.  / G583 1996 
<br/><br/><label>Dewey Class. No.: </label>659.1042