TY  - BOOK
AU  - Goulding,Christina
TI  - Grounded theory: a practical guide for management, business and market researchers 
SN  - 0761966838
U1  - 300.723 
PY  - 2002///
CY  - London
PB  - SAGE
KW  - Grounded theory
N1  - Includes bibliographical references and index; Pt. 1; Philosophy, Principles and Procedures; 1; The Qualitative Turn in Management Research; 2; Grounded Theory: Evolutionary Developments and Fundamental Processes; 3; Getting Started: Data Collection and Sampling; 4; Analysis, Interpretation and the Writing Process --; Pt. 2; Grounded Theory: An Illustration of the Process; 5; Researching the Consumer Experience: An Illustration of the Grounded Theory Method; 6; The Identification and Explanation of Concepts and Categories --; Pt. 3; Some Concluding Remarks; 7; A Critical Review of the Methodology
ER  -