Thematic analysis : a practical guide / Virginia Braun and Victoria Clarke.

Includes bibliographical references (pages 299-330) and index.

Section I. Venturing forth! Doing reflexive thematic analysis : -- 1. It's almost time to depart: Getting ready for your thematic analysis adventure -- Before analysis: A brief design interlude -- 2. Taking an initial lay of the land: Introducing our worked example dataset and doing familiarisation -- 3. Exploring this world in detail: Doing coding -- 4. Finding, losing, then finding your way again: Developing your themes -- 5. Arriving home and telling a story about your adventure: Writing your thematic analysis report -- Section II. Going deeper for tip-top reflexive thematic analysis: Theory, interpretation, and quality matters : -- 6. A not-so-scary theory chapter: Conceptually locating reflexive thematic analysis -- 7. So what? The importance of interpretation in reflexive thematic analysis -- 8. One big happy family? Understanding similarities and differences between reflexive TA and its methodological siblings and cousins -- 9. Getting your own house in order: Understanding what makes good reflexive thematic analysis to ensure quality.

"Developed and adapted by the authors of this book, thematic analysis (TA) is one of the most popular qualitative data analytic techniques in psychology and the social and health sciences. Building on the success of Braun & Clarke's 2006 paper first outlining their approach - which has over 100,000 citations on Google Scholar - this book is the definitive guide to TA, covering: - Contextualisation of TA - Developing themes - Writing TA reports - Reflexive TA. It addresses the common questions surrounding TA as well as developments in the field, offering a highly accessible and practical discussion of doing TA situated within a clear understanding of the wider terrain of qualitative research." -- back cover