Operations management in the travel industry / edited by Peter Robinson, Paul Fallon, Harry Cameron and John Crotts.
Material type: TextPublisher: Oxfordshire : CABI, [2016]Copyright date: ©2016Edition: 2nd editionDescription: xxxiii, 342 pages : illustrations (some colour) ; 26 cmContent type:- text
- unmediated
- volume
- 1780646100
- 9781780646107
- 1780646119
- 9781780646114
- 910.68 23
- G155.A1 M2615 2016
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 910.68 OPE (Browse shelf(Opens below)) | 1 | Issued | 09/10/2024 | A547166B |
Includes bibliographical references and index.
Introduction: Travel and operations management -- Logistics and supply chain management in travel operations -- Business planning and strategy -- Business operations management -- Marketing -- Managing people at work: The travel industry -- Servicescapes and the service encounter -- Finance and funding in the travel sector -- Sustainability and corporate social responsibility for travel management -- Travel, society and culture -- Crisis management and the future of the travel industry -- Career development skills and strategies in the travel industry.
"Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies." --Publisher's website.
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