Entrepreneurship / William D. Bygrave, Babson College, Andrew Zacharakis, Babson College.

By:

Bygrave, William D, 1937- [author.]

Contributor(s):

Zacharakis, Andrew [author.]

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

1118582896
9781118582893

Subject(s):

DDC classification:

658.421 23

LOC classification:

HD62.5 .B938 2014

Contents:

1. The Power of Entrepreneurship -- 2. The Entrepreneurial Process -- 3. Opportunity, Recognition, Shaping and Reshaping -- 4. Understanding Your Business Model And Developing Your Strategy -- 5. Entrepreneurial Marketing -- 6. Building The Founding Team -- 7. The Business Planning Process -- 8. Building Your Pro Forma Financial Statements -- 9. Facing Entrepreneurial Ventures Worldwide -- 10. Raising Money For Starting And Growing Businesses -- 11. Debt And Other Forms Of Financing -- 12. Legal And Tax Issues, Including Intellectual Property -- 13. Entrepreneurial Growth -- 14. Social Entrepreneurship: An Overview.

Summary: "Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as case studies that provide relevant views. Up-to-date examples and references provide entrepreneurs with the most useful information."--Publisher's website.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	658.421 BYG (Browse shelf(Opens below))	1	Available		A526796B

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Previous	658.421 BOD The intentional entrepreneur : bringing technology and engineering to the real new economy /	658.421 BOL Entrepreneurs : talent, temperament, technique /	658.421 BUR Corporate entrepreneurship : innovation and strategy in large organizations /	658.421 BYG Entrepreneurship /	658.421 CAR The age of enterprise : the emergence and evolution of entrepreneurial management /	658.421 COH Entrepreneurs in every generation : how successful family businesses develop their next leaders /	658.421 DOL Entrepreneurship : strategies and resources /	Next

Includes bibliographical references and index.

"Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as case studies that provide relevant views. Up-to-date examples and references provide entrepreneurs with the most useful information."--Publisher's website.

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