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Air words : writing broadcast news in the Internet age / John Hewitt.

By: Material type: TextTextPublisher: New York : San Francisco State University, 2011Edition: Fourth editionDescription: xii, 218 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0199760039
  • 9780199760039
  • 0199760047
  • 9780199760046
Subject(s): DDC classification:
  • 808.06607 22
LOC classification:
  • PN4784.T4 H48 2011
Contents:
Understand what your audience needs -- Making major changes -- Grammar and word choice -- Writing the lead sentence -- Completing the story essentials -- Gathering useful soundbites -- Using soundbites -- Building packages with soundbites and tracks -- Writing to still visuals -- The video sequence -- Writing text for the vo -- Writing the VO/sound story -- Breaking news packages and features -- Live shots and remotes -- Producing effective newscasts -- On-air news and website coordination -- Ethics and legal accountability.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 808.06607 HEW (Browse shelf(Opens below)) 1 Available A516847B

Includes index.

Understand what your audience needs -- Making major changes -- Grammar and word choice -- Writing the lead sentence -- Completing the story essentials -- Gathering useful soundbites -- Using soundbites -- Building packages with soundbites and tracks -- Writing to still visuals -- The video sequence -- Writing text for the vo -- Writing the VO/sound story -- Breaking news packages and features -- Live shots and remotes -- Producing effective newscasts -- On-air news and website coordination -- Ethics and legal accountability.

Machine converted from AACR2 source record.

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