Posters, propaganda, & persuasion in election campaigns around the world and through history / Steven A. Seidman.

Includes bibliographical references (pages 247-300) and index.

Chapter one: Introduction -- Key definitions -- Broadsides, banners, and posters -- Propaganda and mass persuasion -- Changing trends : Technology, social attitudes, education, legislation, advertising and political marketing, art and graphic design -- Continuing practices -- Research purposes -- Chapter two: Broadsides and posters in early U.S. Presidential election campaigns -- The "heroic man of the people" against the "Aristocrat" (1828) -- "Old Tippecanoe," "The little magician," and "The log cabin campaign" (1836 and 1840) -- Pre-Civil War elections : the increased standardization of propaganda posters (1844-1860) -- "The rail splitter" becomes "The great emancipator," and the politics of race (1860 and 1864) -- Posters and propaganda strategy in post-civil war elections (1868-1892) -- Broadsides and posters in the contest between advocates of "free silver" and "the gold standard" (1896) -- Election campaigns between the depressions of 1896 and 1929. U.S. Presidential election posters in the age of mass media -- Franklin D. Roosevelt's four campaigns (1932-1944) -- Posters at the dawn of the television era (1948-1956) -- Posters in the era of television dominance (1960-2004)

Politics and posters in France: Broadsides and posters in the emergence of representative politics in France -- The second republic and second empire under Luis Napoleon Bonaparte -- The third French republic -- Charles de Gaulle and the fourth and fifth republics -- The role of the posters in French elections in the mass media age -- Broadsides and posters in the British election campaigns: The genesis of representative British politics and the first broadsides in Great Britain -- The role of election broadsides as the British electorate expanded -- Posters, the rise and fall of the liberals, and the growth of the labour party -- The role of posters in British elections in the mass media age -- Posters in the election campaigns around the rest of the world -- Africa; South Africa : Nelson Mandela and the ANC victory (1994) -- Asia; Japan : a traditional society moves toward image management in politics in 2001; Taiwan : the rise and fall of the Kuomintang Party (1949-2004) -- Europe; Germany from the Prussian Monarchy of the 1840's to reunification in 1990 -- Poland and the free elections of 1990 and 1991 -- Hungary's fight for democracy and the 1990 election

Latin America; Chile : Salvador Allende and the suspension of democracy (1970-1973) -- Honduras : the constitutional crisis and Presidential election of 1985 -- Mexico : the rise and fall of the National Revolutionary party (1992-2000) -- How effective have political posters been? -- Conclusions: political poster propaganda is designed to elicit emotional reactions -- Image management is important in election posters -- Themes are emphasized in election posters -- Legislation affects the use of posters, billboards, and banners in election campaigns -- Election campaign posters are much utilized in countries where literacy is relatively low -- Technological developments and artistic trends influence election posters and their use -- Mass produced, high quality, pictorial posters are often part of the election campaign packages -- Future trends.

Machine converted from AACR2 source record.