Exploring entrepreneurship : practices and perspectives / Richard Blundel, Nigel Lockett.
Material type: TextPublisher: Oxford : Oxford University Press, [2011]Copyright date: ©2011Description: xxix, 431 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 0199211558
- 9780199211555
- 658.421 22
- HD
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.421 BLU (Browse shelf(Opens below)) | 1 | Available | A508280B |
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Includes bibliographical references and index.
1. Introduction: the many faces of entrepreneurship -- -- Part One. Entrepreneurship in Practice -- 2. Visions: creating new ventures -- 3. Opportunities: nurturing creativity and innovation -- 4. People: leading teams and networks -- 5. Markets: understanding customers and competitors -- 6. Processes: controlling operations and technologies -- 7. Accounts: interpreting financial performance -- 8. Finances: raising capital for new ventures -- 9. Reflections: learning from entrepreneurs -- -- Part Two. Entrepreneurship in Perspective -- 10. Perspectives on entrepreneurship: an overview -- 11. Economic perspectives: influences and impacts -- 12. Individual perspectives: beyond the 'heroic' entrepreneur -- 13. Social perspectives: understanding people and places -- 14. Historical perspectives: taking the 'long view' -- 15. Political perspectives: from policy to practice.
"Exploring Entrepreneurship examines the nature of entrepreneurial activity in the 21st century, and aims to help students develop the skills and knowledge required by commercial and social entrepreneurs. Readers of this text will gain a deeper insight into the activities of entrepreneurs in both the commercial and social sectors and be able to reflect critically on the nature of entrepreneurship and its role in the creation of new commercial and social ventures. "--Publisher's website.
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