Freud on Madison Avenue : motivation research and subliminal advertising in America / Lawrence R. Samuel.

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Contents:

The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	659.1019 SAM (Browse shelf(Opens below))	1	Available		A501385B

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Previous	659.1019 PSY The psychology of entertainment media : blurring the lines between entertainment and persuasion /	659.1019 PSY The psychology of entertainment media : blurring the lines between entertainment and persuasion /	659.1019 PSY The psychology of entertainment media : blurring the lines between entertainment and persuasion /	659.1019 SAM Freud on Madison Avenue : motivation research and subliminal advertising in America /	659.1019 SCO The psychology of advertising : a simple exposition of the principles of psychology in their relation to successful advertising.	659.1019 SCO The theory and practice of advertising : a simple exposition of the principles of psychology in their relation to successful advertising /	659.1019 SUT Advertising and the mind of the consumer : what works, what doesn't, and why.	Next

Includes bibliographical references and index.

The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects.

Machine converted from AACR2 source record.

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