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Word-of-mouth advertising, online and off : how to spark buzz, excitement, and free publicity for your business or organization with little or no money / by Lynn Thorne.

By: Material type: TextTextPublisher: Ocala, Fla. : Atlantic Pub. Group, [2008]Copyright date: ©2008Description: 284 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1601380119
  • 9781601380111
Other title:
  • Word-of-mouth advertising, online and off : How to spark buzz, excitement, and free publicity for your business or organisation with little or no money
Subject(s): DDC classification:
  • 659.133 22
LOC classification:
  • HF5827.95 .T46 2008
Contents:
First words -- The C-word -- The B-word -- Virtual words -- All the world's a stage -- For-words -- Is that even a word? -- In words & out words -- A word from our sponsors -- The F-word -- Bad words.
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Includes bibliographical references and index.

First words -- The C-word -- The B-word -- Virtual words -- All the world's a stage -- For-words -- Is that even a word? -- In words & out words -- A word from our sponsors -- The F-word -- Bad words.

Machine converted from AACR2 source record.

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