Enabling consumer and entrepreneurial literacy in subsistence marketplaces / Madhu Viswanathan, S. Gajendiran, R. Venkatesan.
Material type:
TextSeries: Education in the Asia-Pacific region ; v. 12.Publisher: New York : Springer, [2008]Copyright date: ©2008Description: xxiv, 221 pages : illustrations ; 25 cmContent type: - text
- unmediated
- volume
- 1402057687
- 9781402057687
- 640.73 22
- HC59.72.C6 V57 2008
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 640.73 VIS (Browse shelf(Opens below)) | 1 | Available | A276205B |
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Includes bibliographical references.
1. Basic Research on Low-Literate, Low-Income Buyers and Sellers -- 2. Developing a Consumer and Entrepreneurial Literacy Educational Program -- 3. Consumer and Entrepreneurial Literacy Program - Marketplace Literacy -- 4. Consumer and Entrepreneurial Literacy Program - Consumer Literacy -- 5. Consumer and Entrepreneurial Literacy Program: Day 3 - Entrepreneurial Literacy -- 6. Consumer and Entrepreneurial Literacy Program: Day 4 - Entrepreneurial Literacy -- 7. Consumer and Entrepreneurial Literacy Program: Day 5 - Societal Responsibility and Other Miscellaneous Issues -- 8. Implications for Nonprofit Organizations -- 9. Implications for Education -- 10. Implications for Business -- 11. Implications for Basic and Applied Research.
Machine converted from AACR2 source record.
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