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Advertising and Chinese society : impacts and issues / edited by Hong Cheng, Kara Chan.

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Material type: Text

TextPublisher: [Frederiksberg, Denmark] : Copenhagen Business School Press, 2009Distributor: Portland, OR : Distribution, International Specialized Book Services Edition: First editionDescription: 315 pages : illustrations ; 23 cmContent type:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	659.10931 ADV (Browse shelf(Opens below))	1	Available		A469792B

Previous								Next
Previous	659.10922 LOR 5 giants of advertising /	659.10922 SUT Globalizing ideal beauty : how female copywriters of the J. Walter Thompson Advertising Agency redefined beauty for the twentieth century /	659.10924 LOI The art of advertising : George Lois on mass communication /	659.10931 ADV Advertising and Chinese society : impacts and issues /	659.10941 FLE Powers of persuasion : the inside story of British advertising : 1951-2000 /	659.10941 RIC The commodity culture of Victorian England : advertising and spectacle, 1851-1914 /	659.10944 MAR Marketing identities through language : English and global imagery in French advertising /	Next

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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