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Business research : a practical guide for undergraduate & postgraduate students / Jill Collis & Roger Hussey.

By: Contributor(s): Material type: TextTextPublisher: Basingstoke, UK ; New York : Palgrave Macmillan, 2009Edition: Third editionDescription: xv, 358 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1403992479
  • 9781403992475
Subject(s): DDC classification:
  • 650.072 22
Contents:
1. Understanding research -- 2. Making academic decisions -- 3. Dealing with practical issues -- 4. Identifying your research paradigm -- 5. Choosing a methodology -- 6. Searching and reviewing the literature -- 7. Writing your research proposal -- 8. Collecting qualitative data -- 9. Analysing qualitatve data -- 10. Collecting data for statistical analysis -- 11. Analysing data using descriptive statistics -- 12. Analysing data using inferential statistics -- 13. Writing up the research -- 14. Troubleshooting.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 650.072 COL (Browse shelf(Opens below)) 1 Available A379214B

Previous ed.: 2003.

Includes bibliographical references (pages 343-351) and index.

1. Understanding research -- 2. Making academic decisions -- 3. Dealing with practical issues -- 4. Identifying your research paradigm -- 5. Choosing a methodology -- 6. Searching and reviewing the literature -- 7. Writing your research proposal -- 8. Collecting qualitative data -- 9. Analysing qualitatve data -- 10. Collecting data for statistical analysis -- 11. Analysing data using descriptive statistics -- 12. Analysing data using inferential statistics -- 13. Writing up the research -- 14. Troubleshooting.

Machine converted from AACR2 source record.

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