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Marketing : real people, real choices / Solomon [and others].

By: Contributor(s): Material type: TextTextAnalytics: Show analyticsPublisher: North Shore, N.Z. : Pearson Education New Zealand, 2009Edition: N.Z. edition / "Authorised adaptation from the United States"Description: xxvi, 549 pages : colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1442500395
  • 9781442500396
Uniform titles:
  • Marketing : real people, real choices. 2009 NZ ed.
Subject(s): DDC classification:
  • 658.8002393 22
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book South Campus South Campus Main Collection 658.8002393 MAR (Browse shelf(Opens below)) 1 Available A218620B
Book South Campus South Campus Main Collection 658.8002393 MAR (Browse shelf(Opens below)) 1 Available A218613B

Written by Michael R. Solomon and others.

Based on: Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. 5th ed. Upper Saddle River, N.J. : Pearson Prentice Hall, c2008.

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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