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Taboo in advertising / Elsa Simões Lucas Freitas.

By: Material type: TextTextSeries: Pragmatics & beyond ; new ser., 179.Publisher: Amsterdam ; Philadelphia : John Benjamins Pub. Co., [2008]Copyright date: ©2008Description: xix, 214 pages : illustrations ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9027254230
  • 9789027254238
Subject(s): DDC classification:
  • 659.1042 22
LOC classification:
  • HF5831 .F74 2008
Contents:
Introduction -- 1. Taboo -- 2. Advertising -- 3. Words & images -- 4. Images, words & humour -- 5. Words, images, sound & narratives -- 6. Summarising: Sanpro ads -- Conclusion.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 659.1042 FRE (Browse shelf(Opens below)) 1 Available A428713B

Includes bibliographical references (pages 203-210) and index.

Introduction -- 1. Taboo -- 2. Advertising -- 3. Words & images -- 4. Images, words & humour -- 5. Words, images, sound & narratives -- 6. Summarising: Sanpro ads -- Conclusion.

Machine converted from AACR2 source record.

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