The quest for meaning : a guide to semiotic theory and practice / Marcel Danesi.
Material type: TextSeries: Toronto studies in semiotics and communicationPublisher: Toronto : University of Toronto Press, [2007]Copyright date: ©2007Description: viii, 193 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 080209368X
- 9780802093684
- 0802095143
- 9780802095145
- 302.2 22
- P99 .D362 2007
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 302.2 DAN (Browse shelf(Opens below)) | 1 | Available | A427404B |
Includes bibliographical references and index.
1. What Is Semiotics? -- Introduction -- A historical sketch -- The science of meaning -- Two fundamental models of the sign -- The current practice of semiotics -- Further reading and online resources -- 2. Signs -- Introduction -- Defining the sign -- Symptoms and signals -- Icons -- Indexes -- Symbols -- Names -- Further reading and online resources -- 3. Structure -- Introduction -- Paradigmatic and syntagmatic structure -- Associative structure -- Structural economy -- Post-structuralism -- Further reading and online resources -- 4. Codes -- Introduction -- What is a code? -- Opposition and markedness -- Types of codes -- Codes and perception -- Further reading and online resources -- 5. Texts -- Introduction -- What is a text? -- Narrative texts -- Visual texts -- Texts and culture -- 6. Representation -- What is representation? --Representation and myth -- Representation and reality -- Further reading and online resources -- 7. Application -- Introduction -- Clothing -- Food -- The quest for meaning -- Further reading and online resources.
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