Siemens industrial design : Design Zentrum München ; 100 Jahre Kontinuität im Wandel = 100 years continuity in flux / Christoph A. Hoesch ; mit Beiträgen von Julius Lengert, Ralf Rummel ; unter Mitarbeit von Andrea Kluge ; [Übersetzungen: John Southard].

Includes bibliographical references and index.

Siemens "everything electric" : the company and the growth of electrical engineering -- The invisible transformer of the world : electricity and cultural development -- Electricity and electrical objects : the design and development of electrical technology -- Engineering and aesthetics in industrial design : Siemens in the nineteenth century -- The paradigm shift of modernism : the harmony of aesthetics, function, and technology -- "Laying the groundwork" : Siemens design from 1900 to 1914 -- "The beginning" : Siemens design from 1920 to 1945 -- Distorted Siemens modernism : design as reflected in the advertising and propaganda strategies of the national socialist period -- New beginning and transition : 1945 to 1960 -- From form to design : the era of Edwin Schricker 1960 to 1986 -- A changing of the guard in design : the era of Herbert Schultes -- Design goes to market : spin-off the design department -- Visible "invisible" design : the design of investment goods -- From switches to computers : the design of electrical and electronic interfaces -- "In contact with life" : form and design in Siemens medical equipment -- "Water, heat, air, and light" : a century of Siemens household appliances 1900 to 2000 -- The gateway to the virtual world : telecommunication, from the early years to the present.

In German and English.

Machine converted from AACR2 source record.