Strategic management : a dynamic perspective : concepts and cases / Mason Carpenter, Gerry Sanders.
Material type: TextPublisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Description: xvi, 687 p. : Col. ill. ; 28 cmISBN:- 013145353X (hardcover : alk. paper)
- 658.4092 22
- HD30.28 .C3772 2007
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.4092 CAR (Browse shelf(Opens below)) | 1 | Long Overdue (Lost) Issued | 28/06/2023 | A404466B |
Includes bibliographical references and index.
Pt. 1. Strategy and strategic leadership in dynamic times -- 1. Introducing strategic management -- 2. Leading strategically through effective vision and mission -- Pt. 2. The internal and external environment of strategy -- 3. Examining the internal environment : resources, capabilities, and activities -- 4. Exploring the external environment : macro and industry dynamics -- Pt. 3. Business, corporate, and global strategies -- 5. Creating business strategies -- 6. Crafting business strategy for dynamic contexts -- 7. Developing corporate strategy -- 8. Looking at international strategies -- Pt. 4. Strategy vehicles and new directions -- 9. Understanding alliances and cooperative strategies -- 10. Studying mergers and acquisitions -- Pt. 5. Implementation, new ventures, and governance in dynamic contexts -- 11. Employing strategy implementation levers -- 12. Considering new ventures and corporate renewal -- 13. Corporate governance in the twenty-first century -- Pt. 6. Case studies : pulling it all together -- 1. Kmart - fall of a retailing giant -- 2. Charlotte Beers at Ogilvy & Mather Worldwide (A) -- 3. Trilogy Farm (A) -- 4. The Formula One constructors -- 5. Prince Edward Island Preserve Co -- 6. Carrefour vs. Wal-Mart : the battle for global retail dominance -- 7. The Chinese fireworks industry -- 8. Home Depot's strategy under Bob Nardelli -- 9. Ryanair - the "Southwest" of European airlines -- 10. Advanced Micro Devices - life beyond Intel -- 11. Airbus - from challenger to leader -- 12. Moving Tata Consultancy Services into the "global top 10" -- 13. McDonald's and the McCafe Coffee initiative -- 14. Coca-Cola's re-entry and growth strategies in China -- 15. Fuji Xerox and the Xerox Corp. : turning tables? -- 16. Neilson International in Mexico (A) -- 17. The HP-Compaq merger story -- 18. Cisco Systems, Inc. : acquisition integration for manufacturing (A) -- 19. Multiplication of the best practices at Holcim : a history of firsts -- 20. Implementation of the balanced scorecard as a means of corporate learning : the Porsche case -- 21. Blue Whale Moving Company, Inc. (A) -- 22. Reviving Iridium -- 23. DaimlerChrysler : corporate governance dynamics in a global company -- 24. Trouble in the "magic kingdom" - governance problems at Disney.
There are no comments on this title.