Intercultural organizational communication : five corporate cases in Japan / Lisbeth Clausen.
Material type: TextPublisher: Køge, Denmark ; Herndon, VA : Copenhagen Business School Press, 2006Description: 264 pages : illustrations ; 23 cmContent type:- text
- unmediated
- volume
- 8763001608
- 9788763001601
- Intercultural organisational communication
- Intercultural organisational communication : Five corporate cases in Japan
- 303.482520489 22
- HF5718.2.D4 C58 2006
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 303.482520489 CLA (Browse shelf(Opens below)) | 1 | Available | A404010B |
Includes bibliographical references and index.
Introduction : Danish business in Japan -- Intercultural communication in organizations : theory -- Bo Bendixen and Japanese 'cute' culture -- Rosendahl, royalty and Hans Christian Andersen -- Scandinavian tourist board : creating a Viking mascot -- Bang & Olufsen : questioning the ordinary -- Eccoes of the world -- Conclusion : five corporate cases in Japan.
"This book addresses cross-cultural issues in business communication between corporate headquarters in Denmark and subsidiaries and alliance partners in Japan. Japan is an important and interesting market for Danish companies, as it is highly profitable and the quality expectations of Japanese consumers mean that products accepted in Japan are quality-stamped worldwide."--BOOK JACKET.
Machine converted from AACR2 source record.
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