Industrial strength design : how Brooks Stevens shaped your world / Glenn Adamson ; [essays by John Heskett, Kristina Wilson, Jody Clowes].
Material type: TextPublisher: Milwaukee, Wis. : Cambridge, Mass. : Milwaukee Art Museum ; MIT Press, [2003]Copyright date: ©2003Description: xi, 219 pages : illustrations, portraits ; 28 cmContent type:- text
- unmediated
- volume
- 0262012073
- 9780262012072
- 0944110819
- 9780944110812
- 026251186X
- 9780262511865
- How Brooks Stevens shaped your world
- 745.2092
- NK1412.S72 A3
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 745.2092 STE (Browse shelf(Opens below)) | 1 | Available | A361297B |
Published to accompany an exhibition held at the Milwaukee Art Museum.
Includes bibliographical references (pages 210-211) and index.
Preface / David Gordon -- Acknowledgments / Glenn Adamson -- The Desire for the New: The Context of Brooks Stevens's Career / John Heskett -- Brooks Stevens, the Man in Your Life: Shaping the Domestic Sphere, 1935-1950 / Kristina Wilson -- Brooks Stevens: "Ego-Inspiring Styling" and the American Dream / Jody Clowes -- Career and Designs / Glenn Adamson -- 1. Less Than Perfect: Early Influences and First Designs, 1911-1934 -- 2. The Right Place at the Right Time: Becoming an Industrial Designer in the Midwest, 1935-1940 -- 3. The Prophet of Profit: Stevens in Wartime, 1941-1945 -- 4. The Organization Man: Stevens' Best Years, 1946-1955 -- 5. The Enfant Terrible of Industrial Design: Planned Obsolescence and Other Crimes Against Modernism, 1956-1978 -- 6. The Seer Who Made Milwaukee Famous: Reluctant Retirement, 1978-1994 -- App. 1. Brooks Stevens Staff, 1935-1980 -- App. 2. Writings / Brooks Stevens -- App. 3. The Brooks Stevens Archives at the Milwaukee Art Museum.
"Designer Brooks Stevens created thousands of ingenious and beautiful designs for industrial and household products - including a clothes dryer with a window in the front, a wide-mouthed peanut butter jar, and the Oscar Mayer Wienermobile. ("There's nothing more aerodynamic than a wiener," he explained.) In 1954 he coined the phrase "planned obsolescence," defining it as "instilling in the buyer the desire to own something a little newer, a little better, a little sooner than is necessary." This book, the first publication to document his work, includes 250 illustrations of designs by Stevens and his firm, many in color, detailed studies of individual designs, interpretive essays, a description of the Brooks Stevens Archive at the Milwaukee Art Museum, and several key writings by Stevens himself."--BOOK JACKET.
Machine converted from AACR2 source record.
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