Meet Mr. Product : the art of the advertising character / Warren Dotz, Masud Husain.

By:

Dotz, Warren [author.]

Contributor(s):

Husain, Masud, 1962- [author.]

Material type: Text

text
still image

Media type:

unmediated

Carrier type:

volume

ISBN:

0811835898
9780811835893

Subject(s):

Advertising characters -- United States

DDC classification:

659.1 21

LOC classification:

HF6146.A27 D68 2003

Contents:

Food -- Drinks -- Kids' stuff -- Dining -- Technology -- Automotive -- Home -- Leisure and personal products.

Review: "Here in Meet Mr. Product you'll find a vibrantly colorful tribute to these pop-culture icons. Offering up fascinating tidbits on hundreds of spokes-characters, this chunky compendium profiles the origination of the characters, their evolution, and their most intimate secrets. (Did you know that the Michelin Man has been spotted with glamorous ladies on his arm? Or that Borden's Elsie the Cow is married to Elmer of household glue fame?) Famous faces and a host of recently rediscovered-characters fill Meet Mr. Product's pages to bursting."--BOOK JACKET.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	659.1 DOT (Browse shelf(Opens below))	1	Available		A419679B

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Previous								Next
Previous	659.1 CLO Integrated advertising, promotion, and marketing communications /	659.1 CRA Cracking the ad code /	659.1 DAV The consumerist manifesto : advertising in postmodern times /	659.1 DOT Meet Mr. Product : the art of the advertising character /	659.1 DRE Creative strategy in advertising /	659.1 DRE Creative strategy in advertising /	659.1 DRU Disruption : overturning conventions and shaking up the marketplace /	Next

Food -- Drinks -- Kids' stuff -- Dining -- Technology -- Automotive -- Home -- Leisure and personal products.

"Here in Meet Mr. Product you'll find a vibrantly colorful tribute to these pop-culture icons. Offering up fascinating tidbits on hundreds of spokes-characters, this chunky compendium profiles the origination of the characters, their evolution, and their most intimate secrets. (Did you know that the Michelin Man has been spotted with glamorous ladies on his arm? Or that Borden's Elsie the Cow is married to Elmer of household glue fame?) Famous faces and a host of recently rediscovered-characters fill Meet Mr. Product's pages to bursting."--BOOK JACKET.

Machine converted from AACR2 source record.

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