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The erotic history of advertising / Tom Reichert.

By: Material type: TextTextPublisher: Amherst, N.Y. : Prometheus Books, 2003Description: 403 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1591020859
  • 9781591020851
Subject(s): DDC classification:
  • 659.1042 21
LOC classification:
  • HF5827.85 .R45 2003
Contents:
Ch. 1. Sex and Money -- Pt. 1. Age of Innocence? The Early Years -- Ch. 2. Smoke and Leers: 1850-1900 -- Ch. 3. Passion Plays: 1900-1925 -- Ch. 4. Show and Sell: 1925-1950 -- Ch. 5. Intimate Intimations: 1950-1975 -- Pt. 2. Reaching Maturity? Contemporary Campaigns -- Ch. 6. Packaged Goods: Intimates and Underwear -- Ch. 7. Designer Desire: Jeans -- Ch. 8. Arousing Aspiration: Lifestyle Apparel and High-Fashion -- Ch. 9. Aromatic Aphrodisiacs: Fragrance -- Ch. 10. Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee -- Ch. 11. One Degree of Separation: Condoms, Videos, and VD -- Ch. 12. PC Envy: Internet Advertising and Beyond.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 659.1042 REI (Browse shelf(Opens below)) 1 Available A419667B

Includes bibliographical references and index.

Ch. 1. Sex and Money -- Pt. 1. Age of Innocence? The Early Years -- Ch. 2. Smoke and Leers: 1850-1900 -- Ch. 3. Passion Plays: 1900-1925 -- Ch. 4. Show and Sell: 1925-1950 -- Ch. 5. Intimate Intimations: 1950-1975 -- Pt. 2. Reaching Maturity? Contemporary Campaigns -- Ch. 6. Packaged Goods: Intimates and Underwear -- Ch. 7. Designer Desire: Jeans -- Ch. 8. Arousing Aspiration: Lifestyle Apparel and High-Fashion -- Ch. 9. Aromatic Aphrodisiacs: Fragrance -- Ch. 10. Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee -- Ch. 11. One Degree of Separation: Condoms, Videos, and VD -- Ch. 12. PC Envy: Internet Advertising and Beyond.

Machine converted from AACR2 source record.

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