Entrepreneurship : strategies and resources / Marc J. Dollinger.
Material type: TextPublisher: Upper Saddle River, N.J. : Prentice Hall, [2003]Copyright date: ©2003Edition: Third editionDescription: xxv, 549 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0130909955
- 9780130909954
- 658.421
- HD62.5. D65 2003
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.421 DOL (Browse shelf(Opens below)) | 1 | Available | A286883B |
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Includes bibliographical references and index.
Ch. 1. A Framework for Entrepreneurship -- Ch. 2. Resources and Capabilities -- Ch. 3. The Environment for Entrepreneurship -- Ch. 4. Entrepreneurial Strategies -- Ch. 5. The Business Plan -- Ch. 6. The E-Entrepreneur -- Ch. 7. Foundations of New Venture Finance -- Ch. 8. Securing Investors and Structuring the Deal -- Ch. 9. Creating the Organization -- Ch. 10. Corporate Venturing, Networking, and Franchising -- Case 1. Blitz -- Case 2. Tellme Networks: Dial Tone 2.0? -- Case 3. Stamps.com: Bringing Electronic Postage Online -- Case 4. Rubio's: Home of the Fish Taco (A) -- Case 5. Rubio's: Home of the Fish Taco (B) -- Case 6. Suzy's Zoo -- Case 7. TiVo: Television the Way You Want It -- Case 8. LiveREADS: Valuing an E-Book Start-Up -- Case 9. Windsor Industries, Inc -- Case 10. Sony PlayStation 2: Trojan Horse in the Living Room?
Machine converted from AACR2 source record.
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