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Qualitative media analysis / David L. Altheide.

By: Material type: TextTextSeries: Qualitative research methods ; v. 38.Publisher: Thousand Oaks : Sage Publications, [1996]Copyright date: ©1996Description: viii, 87 pages : illustrations ; 22 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0761901981
  • 9780761901983
  • 076190199X
  • 9780761901990
Subject(s): DDC classification:
  • 302.23072 20
LOC classification:
  • P91.3 .A48 1996
Contents:
Series Editors' Introduction -- Preface -- 1. Plugged in Research -- 2. Ethnographic Content Analysis -- 3. Process of Qualitative Document Analysis -- 4. Newspapers, Magazines, and Electronic Documents -- 5. Electronic Reality -- 6. Tracking Discourse -- 7. Field Notes and Other Data -- Appendix -- References -- About the Author.
Summary: "In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. How to obtain, categorize, and analyze these different media documents is the subject of this entry in the Qualitative Research Methods series. Author David L. Altheide looks at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces. ; This handy volume, Qualitative Media Analysis, is ideal for students and professionals in research methods, sociology, communication studies, social theory, and political science."--Publisher description.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 302.23072 ALT (Browse shelf(Opens below)) 1 Available A143733B
Book City Campus City Campus Main Collection 302.23072 ALT (Browse shelf(Opens below)) 1 Available A176719B

Includes bibliographical references.

Series Editors' Introduction -- Preface -- 1. Plugged in Research -- 2. Ethnographic Content Analysis -- 3. Process of Qualitative Document Analysis -- 4. Newspapers, Magazines, and Electronic Documents -- 5. Electronic Reality -- 6. Tracking Discourse -- 7. Field Notes and Other Data -- Appendix -- References -- About the Author.

"In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. How to obtain, categorize, and analyze these different media documents is the subject of this entry in the Qualitative Research Methods series. Author David L. Altheide looks at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces. ; This handy volume, Qualitative Media Analysis, is ideal for students and professionals in research methods, sociology, communication studies, social theory, and political science."--Publisher description.

Machine converted from AACR2 source record.

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