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Mastering strategic management / Tim Hannagan.

By: Material type: TextTextSeries: Palgrave master seriesPublisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave, 2002Description: x, 213 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 033392746X
  • 9780333927465
Subject(s): DDC classification:
  • 658.4012
LOC classification:
  • HD30.28. H3672 2002
Contents:
1. White is strategic management? -- 2. Strategic analysis -- 3. Strategic options -- 4. Strategic action planning -- 5. Strategic marketing -- 6. Strategy for meeting the needs of customers -- 7. Strategy for maintaining a competitive advantage -- 8. Strategic management in different organisational cultures -- 9. Strategic leadership -- 10. Managing strategic change.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 658.4012 HAN (Browse shelf(Opens below)) 1 Available A407983B
Book South Campus South Campus Main Collection 658.4012 HAN (Browse shelf(Opens below)) 1 Available A276678B

Includes bibliographical references (pages 204-205) and index.

1. White is strategic management? -- 2. Strategic analysis -- 3. Strategic options -- 4. Strategic action planning -- 5. Strategic marketing -- 6. Strategy for meeting the needs of customers -- 7. Strategy for maintaining a competitive advantage -- 8. Strategic management in different organisational cultures -- 9. Strategic leadership -- 10. Managing strategic change.

Machine converted from AACR2 source record.

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