Don't just applaud, send money : the most successful strategies for funding and marketing the arts / Alvin H. Reiss.
Material type:
TextPublisher: New York : Theatre Communications Group, [1995]Copyright date: ©1995Description: xv, i, 146 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 1559361050
- 9781559361057
- 700.681
- NX765. R46 1995
Contents:
Foreword -- Ch. 1. The Arts are Creative -- Ch. 2. Niche Marketing -- Ch. 3. Audience Reach -- Ch. 4. Selling Tickets -- Ch. 5. Outrageous Promotions -- Ch. 6. Advertising Your Worth -- Ch. 7. Mail Us Money -- Ch. 8. Fund-Raising Events and Concepts -- Ch. 9. Other Ways to Make Money -- Ch. 10. Business Support -- Ch. 11. The Tourist Trade -- Index.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 700.681 REI (Browse shelf(Opens below)) | 1 | Available | A283958B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
| 700.68 ART Arts and cultural programming : a leisure perspective / | 700.68 BYR Management and the arts / | 700.68 REN The entrepreneurial arts leader / | 700.681 REI Don't just applaud, send money : the most successful strategies for funding and marketing the arts / | 700.688 ART Arts marketing / | 700.688 BEN The worth of art : pricing the priceless / | 700.688 COW In praise of commercial culture / |
Includes index.
Foreword -- Ch. 1. The Arts are Creative -- Ch. 2. Niche Marketing -- Ch. 3. Audience Reach -- Ch. 4. Selling Tickets -- Ch. 5. Outrageous Promotions -- Ch. 6. Advertising Your Worth -- Ch. 7. Mail Us Money -- Ch. 8. Fund-Raising Events and Concepts -- Ch. 9. Other Ways to Make Money -- Ch. 10. Business Support -- Ch. 11. The Tourist Trade -- Index.
Machine converted from AACR2 source record.
There are no comments on this title.
Log in to your account to post a comment.