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The semiotic challenge / Roland Barthes ; translated by Richard Howard.

By:

Barthes, Roland [author.]

Material type: Text

TextLanguage: English Original language: French Publisher: Berkeley : University of California Press, [1994]Description: vi, 293 pages ; 23 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

0520087844
9780520087842

Uniform titles:

Aventure sémiologique. English

Subject(s):

DDC classification:

302.2 20

LOC classification:

P99 .B28613 1994

Online resources:

Contributor biographical information

Summary: "Most of these essays were written between 1963 and 1973 and constitute either the elements of the semiotic discipline or the analysis of texts--ranging from the Bible to advertising--in order to determine the site of possible meanings in narratives. Intent on discovering signification's importance in art as well as life, Barthes sets up a rigorous system and puts it to work."--Publisher description.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	302.2 BAR (Browse shelf(Opens below))	1	Available		A138158B

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Previous	302.2 ADL Interplay : the process of interpersonal communication /	302.2 ADL Understanding human communication /	302.2 ALT An ecology of communication : cultural formats of control /	302.2 BAR The semiotic challenge /	302.2 BAR Visual intelligence : perception, image, and manipulation in visual communication /	302.2 BAT Whistleblowing : the advantages of self-regulation /	302.2 BEE Communication : principles for a lifetime /	Next

Includes bibliographical references.

"Most of these essays were written between 1963 and 1973 and constitute either the elements of the semiotic discipline or the analysis of texts--ranging from the Bible to advertising--in order to determine the site of possible meanings in narratives. Intent on discovering signification's importance in art as well as life, Barthes sets up a rigorous system and puts it to work."--Publisher description.