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Advertising works 10 : cases from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 1998 / edited and introduced by Nick Kendall.

Contributor(s):

Material type: Text

Text

TextPublisher: Henley-on-Thames : NTC Publications, [1999]Copyright date: ©1999Description: xxvi, 533 pages : illustrations ; 26 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

1841160288
9781841160283

Other title:

Advertising works ten [Other title]

Subject(s):

DDC classification:

659.111

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	659.111 ADV (Browse shelf(Opens below))	1	Available		A183904B
Book	City Campus City Campus Main Collection	659.111 ADV (Browse shelf(Opens below))	1	Available		A269155B

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Previous	659.11 ADV Advertising and reality : a global study of representation and content /	659.11 DUT DAGMAR : defining advertising goals for measured advertising results.	659.111 ADV Advertising works 10 : cases from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 1998 /	659.111 ADV Advertising works 10 : cases from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 1998 /	659.111 ADV Advertising works 6 /	659.111 ADV Advertising works 6 /	659.111 ADV Advertising works 12 : proving the effectiveness of marketing communications : cases from the IPA Effectiveness Awards 2002 /	Next

Includes index.

Originally published in 1999 by NTC Publications Limited.

Machine converted from AACR2 source record.

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