EVEolution : the eight truths of marketing to women / Faith Popcorn and Lys Marigold.
Material type:
TextPublisher: London : HarperCollinsBusiness, [2000]Copyright date: ©2000Description: xxv, 272 pages ; 20 cmContent type: - text
- unmediated
- volume
- 0007113838
- 9780007113835
- 658.8340820973
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 658.8340820973 POP (Browse shelf(Opens below)) | 1 | Available | A210825B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
| 658.834082 MAR Marketing and feminism : current issues and research / | 658.834082 MUL The 85% niche : the power of women of all colors--Latina, Black, Asian / | 658.834082 QUI Just ask a woman : cracking the code of what women want and how they buy / | 658.8340820973 POP EVEolution : the eight truths of marketing to women / | 658.834083 ACU What kids buy and why : the psychology of marketing to kids / | 658.834083 DEL Creating ever-cool : a marketer's guide to a kid's heart / | 658.834083 GUN Children as consumers : a psychological analysis of the young people's market / |
Originally published: New York : Hyperion, 2000.
Includes bibliographical references and index.
Machine converted from AACR2 source record.
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