Grounded theory : a practical guide for management, business and market researchers / Christina Goulding.
Material type: TextPublisher: London : SAGE, 2002Description: vii, 186 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0761966838
- 9780761966838
- 076196682X
- 9780761966821
- 300.723
Contents:
Pt. 1. Philosophy, Principles and Procedures. 1. The Qualitative Turn in Management Research. 2. Grounded Theory: Evolutionary Developments and Fundamental Processes. 3. Getting Started: Data Collection and Sampling. 4. Analysis, Interpretation and the Writing Process -- Pt. 2. Grounded Theory: An Illustration of the Process. 5. Researching the Consumer Experience: An Illustration of the Grounded Theory Method. 6. The Identification and Explanation of Concepts and Categories -- Pt. 3. Some Concluding Remarks. 7. A Critical Review of the Methodology.
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 300.723 GOU (Browse shelf(Opens below)) | 1 | Available | A295646B |
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300.723 FOW Improving survey questions : design and evaluation / | 300.723 FOW Survey research methods / | 300.723 GIL Observation techniques : structured to unstructured / | 300.723 GOU Grounded theory : a practical guide for management, business and market researchers / | 300.723 GRB New approaches in social research / | 300.723 MOR A practical introduction to in-depth interviewing / | 300.723 NAR Doing survey research : a guide to quantitative methods / |
Includes bibliographical references and index.
Pt. 1. Philosophy, Principles and Procedures. 1. The Qualitative Turn in Management Research. 2. Grounded Theory: Evolutionary Developments and Fundamental Processes. 3. Getting Started: Data Collection and Sampling. 4. Analysis, Interpretation and the Writing Process -- Pt. 2. Grounded Theory: An Illustration of the Process. 5. Researching the Consumer Experience: An Illustration of the Grounded Theory Method. 6. The Identification and Explanation of Concepts and Categories -- Pt. 3. Some Concluding Remarks. 7. A Critical Review of the Methodology.
Machine converted from AACR2 source record.
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